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The Truth About Sports Services

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ats logo oval The Truth About Sports ServicesTreating your sports investments as a business is the best way to maximize your profits and take full advantage of your wagering experience.  Considering this, it’s only natural that you should closely evaluate your choice of a sports investment firm. In fact, you should approach this process similarly to how you would select an investment broker or mutual fund company.   There are several key factors to focus on in your search.

Longevity:

While you wouldn’t trust your equity investments with a newly-established firm, you shouldn’t give your sports investment dollars to one, either.  Look for a company that’s been around at least several years.  The sports investment field is a challenging one, and most companies fail. It’s pointless to develop a relationship with a company that will be out of business in a few years.  What’s worse, unethical operators exist whose goal is to simply make as much money as quickly as they can, and then shut down.  These sleazy companies don’t care who they hurt along the way, or the amount of damage they do to an individual.  At ATS, we’ve been in business for 17 years.  We’ve survived economic downturns, bear markets, world-changing events, and assorted sports scandals.  We’ve thrived where others have failed – and, frankly, our business has never been stronger. S o, when you become an ATS client, you can be confident that we’ll be around as long as you need us.

Track Record:

It wouldn’t make much sense to engage the services of a broker or mutual fund company with a spotty performance record, would it? Nor would it be smart to choose a broker or firm with a limited track record. It’s the same with sports investment companies. Seek only those with superior performance records. After all, you’re in this to make money. Giving your sports investment dollars to a firm with an inferior winning percentage is an inefficient use of your money. Moreover, only select companies with a lengthy history. In both the equity and sports investment business, it’s easy for a firm to get on a hot streak for a short period of time. If the company is young, this surge will distort their overall performance record, making the company seem much more accurate than it will turn out to be. ATS has a lifetime winning percentage of over 65%, the best in the business. Just as importantly, we’ve established this figure over the course of nearly two decades, so the numbers truly reflect how accurate we are. Simply put, when you join ATS, you’ll be getting the best return on your sports investment dollar.

Accountability:

Being accountable to your customers is vital, whether you’re a broker, mutual fund company, or sports investment firm. Unfortunately, many in these fields fail miserably in this important aspect. Let’s face it. When dealing with a lot of numbers, it’s easy to hide or distort the truth. In our industry, some unscrupulous firms either simply lie about their performance record, or play games with their numbers, leading a casual observer to think the firm is more accurate than it actually is. Fortunately, you can combat these tricks. Observe a firm in action for a period of time. Watch how they display their numbers. See if they ever admit to being wrong. Call or write the firm, and demand more information. Ask them to document their claims. At ATS, we admit when we’re wrong.

We freely proclaim that we’re not perfect, and that if you’re expecting us to be, you’re going to be disappointed. What we do offer, though, is a guarantee that by sticking with us, you will win many more times than you’ll lose. Sports investing, like equity investing, is all about percentages. In both fields, you’re going to have instances where you’re wrong and will lose money. The key is keeping on the right side of the win/loss equation. ATS will help you do that. Also, we’re happy to offer additional information on our track record to prospective clients. We have nothing to hide. In fact, we’re proud of our accomplishments.

Ethics:

Ever had a broker or mutual fund representative call you, trying to get more of your business? It’s not a fun phone conversation, is it? Even worse, the phone calls don’t stop after a single “no” from you. Instead, you’ll be harassed with calls over and over, usually at dinnertime or when you’re trying to relax in the evening or weekend. It’s like this with many sports investment firms, too. Once a company has your information, it will hound you with repeated phone calls while stuffing your box with obnoxious mailings, all in the hopes of generating more business from you. ATS doesn’t engage in these techniques. Sure, we want your business. But, we also respect our clients, and want them to be happy. Our goal is to have you as a client for life. And, antagonizing you with endless phone calls or piles of mailings just doesn’t seem a smart way to reach that goal. Dealing with clients in an ethical, fair manner is just another reason why we’ve been in business for nearly two decades.

Product Diversity:

Would you pick a broker who could only sell you a handful of stocks? How about a mutual fund company that only offered small-cap funds?

Of course not.

Neither should you choose a sports investment company with selections in only a few sports, or ones that merely have a few packages available. Firms like this usually don’t have a deep pool of evaluation talent. Simply put, they’re using a bare-bones operation to get by with as little expense as possible. Is that the kind of company you want giving you sports investment picks? Also, with these types of companies, if a package isn’t available that meets your needs and preferences, you’re stuck. There’s no flexibility. At ATS, we have a full-fledged operation. In fact, in baseball, football, and basketball alone, we employ over 50 full-time consultants. We have consultants in other sports, too. And, of course, we have a large, in-house staff. By operating this way, we’re able to give clients highly-accurate selections in all the major sports. We also offer an array of packages, designed to meet virtually every taste. And, if we don’t have a package that appeals to you, we’re flexible enough to tailor a package specifically for you.

Just like with equity investing, it’s a good idea to diversify your sports investments. Remember, you don’t have to pay attention to a sport to make money off of it. That’s what we’re here for. By having so many quality selections available in a wide variety of sports, we make it easy for our clients to diversify their investments.

Customer Attention:

Do you have a hard time getting your broker or mutual fund rep on the phone? Try getting a hold of a customer service rep at many sports investment companies. It’s a nightmare. And, chances are when you finally do reach someone, you’ll be treated in an abrupt, impersonal manner.

ATS offers a full staff of trained, experienced account executives. Most have been with us for over a decade. They love their jobs, and enjoy helping clients get the most of their wagering experience. And, it shows. That’s why we receive compliments every day about our reps.

Plus, clients who sign up for our packages are assigned to a specific executive. So, every time you call, you speak to the same executive. This allows the rep to get to know you better and become more familiar with your needs, thus helping you achieve your sports investment goals.

It’s Your Call

There are plenty of sports investment firms around. Some are actually quite good. Of course, we clearly feel that ATS is the premier choice for sports investors, and the right place for you.
But, no matter what firm you choose, treat this decision seriously and take your time with it. Trust us, your choice of a sports investment firm is going to make a dramatic difference in not only how much money you make, but your overall enjoyment of your wagering experience.

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